Armed with a £250 grant from the Prince’s Trust, a UK charity, Mr Root, an
engineer who has previously held roles at industrial companies like GE Power
and Dyson, took apart a washing machine and created a filter able to capture
microplastics. He started Matter as a mission to capture, harvest and
recycle microplastics at scale. The business supplies regenerative washing
machine filtration systems that can be retrofitted in any washing machine in
the UK and Europe, available in miniaturised and scaled-up versions. Matter
has partnerships allowing them to retrofit existing product ranges in the
EU, the UK, the US and China.
In
the longer term, the company wants to find uses for collected microplastics.
“We are not fully circular yet, but we have a programme on how to get to
circularity, which is the absolute foundational piece about how this company
existed and started,” remarked Mr Root.