To achieve change at the scale required, we envision three interconnected strategies:
- Transition from fossil fuels to renewables for powering the industry and building supplies of alternative sustainable feedstocks.
- Develop a diverse set of innovative, tunable molecules using the principles of green chemistry and engineering, as well as manufacturing processes that are more flexible, distributed, and resilient and less harmful than the current ones.
- Reimagine product design, delivery, and consumption patterns in cooperation with supply chain partners so that products use safer chemicals, have lower adverse impacts through their life cycles, and at the end of their lives can become raw materials for new products.
This transition will require actions similar to those that rapidly grew markets for the current generation of chemicals. Three broad-based implementation strategies will be needed:
- Public-private, long-term investment for research and innovation, technology transfer, and commercializing and scaling of safer, more sustainable chemical products
- Significant new regulatory and financial incentives and disincentives to reduce the production of and demand for fossil carbon–based and toxic chemicals and materials that cannot be recycled
- Large public-private partnerships as well as sector and supply chain collaborations to eliminate harmful substances and drive the introduction of and grow markets for more sustainable chemicals and materials
To successfully implement this transition, we will need a diverse, interdisciplinary, and highly trained workforce and to ensure transition support for workers and communities.
This is a tall agenda, and there are substantial embedded interests resistant to such change. But from more than a decade working on collaborative actions to accelerate the growth of green chemistry through the GC3, we believe that many companies are ready for the challenge. The GC3 will work actively with its members—including major retailers, brands, chemical manufacturers, and innovative start-ups—to fundamentally change chemistry. We will partner with a growing global network of governments, advocates, academic institutions, businesses, and investment groups that share similar goals.
The time is ripe for a visionary yet achievable transition pathway for reinventing the chemical enterprise—to not only prioritize greenhouse gas reduction but simultaneously tackle the plastic crisis and chemical pollution. We believe that a coordinated, concerted effort similar to the one that built the petrochemical industry to maturity during and in the decades following World War II can be organized to rebuild the industry differently. Factors such as massive post-COVID-19 investments in the economy; commitments by financial institutions to achieve carbon neutrality; new policy frameworks for sustainable chemistry innovation; and a growing population of consumers demanding safer, more sustainable products will make this change possible.
We are hopeful that given the right conditions, resources, leadership, and commitment, a new chemical enterprise that fulfills the needs of society—sustainably and with far less negative impact—will flourish.