The consumer survey encompassed 1,800 people around the world, with half from Generation Z (1997-2003) and Millennials (1981-96), while the other half were from Generation X (1965-80) and Baby Boomers (1946-64). The executive survey covered almost 800 business executives from a variety of sectors, including chemicals, construction, electronics, fast-moving consumer goods and healthcare.
Some of the survey’s key results are summarised below.
Plastic items are too cheap and too ubiquitous for consumers to reduce their use or increase recycling.
- Almost 60% of consumer respondents at best only sometimes purchase products with limited plastic components, while 22% said they rarely or never purchased such products, and 37% said they only sometimes purchased them.
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41% said they purchased products with limited plastic components frequently or always.